Plant-Based ‘Market Participants’
Consumer Packaged Foods
Plant-Based Meats
Top Tier (Commendable)
Beyond Meat (2) meatballs
Beyond Meat (2) pepperoni
Beyond Meat (2) ground ‘beef’
Beyond Meat (2) burger patties
Impossible Foods (2) ground ‘beef’
Impossible Foods (2) burger patties
Impossible Foods (2) chick’n patties
Impossible Foods (2) chick’n nuggets
All Vegetarian Inc. (1) ‘beef’ jerky
Abbotts (1) ground ‘beef’
Abbotts (1) chorizo
Gardein (2) chick’n filets
Gardein (2) chick’n tenders
Gardein (2) bratwurst sausage
Just Meat (1) chick’n shreds
Unlimeat (1) pulled ‘pork’
Field Roast (1) sausages
Beleaf (1) ‘beef’ jerky
Mid Tier (Mentionable)
Field Roast (1) deli meats
Field Roast (1) ‘turkey’ roast
Tofurky (1) stuffed tofu roast
Tofurky (1) deli meats
Unreal Deli (1) deli meats
Jack & Annie’s (1) ‘beef’ patties
Jack & Annie’s (1) chick’n patties
Jack & Annie’s (1) chick’n tenders
Jack & Annie’s (1) chick’n nuggets
Daring Foods (1) chick’n shreds
Chunk Foods (1) meat cuts
Redefine Meat (1) meat cuts
Impossible Foods (2) sausages
Beyond Meat (2) sausages
La Vie (3) deli meats
La Vie (3) ‘bacon’
Squeaky Bean (3) ‘bacon’
All Vegetarian Inc. (1) ‘bacon’
All Vegetarian Inc. (1) raw ‘shrimp’
Beleaf (1) raw ‘salmon’
Beleaf (1) raw ‘shrimp’
Oshi (1) raw ‘salmon’ fillets
Gardein (2) battered fried ‘fish’ fillets
Gardein (2) battered ‘turkey’ cutlets
Gardein (2) ‘turkey’ roast
Just Egg (2) omelette mix
WunderEggs (1) deviled eggs
(1) Products of these brands are not extensively sampled and taste-tested, beyond this product category listed.
(2) These brands offer a wide range of products and their product categories that TVD deems not market-ready are not mentioned.
(3) This brand was reviewed online and was not taste-tested. This product is listed online at Tesco and Sainsbury’s grocery markets.
Commendable: TVD deems these products market-ready and expects products in this tier to be competitive in the marketplace.
Mentionable: TVD expects that these products could be competitive in the marketplace with more product development.
Market Area: Well-known listed products of fully vegan entities that operate in North America and Europe.
